Decreased Time to Market by moving to Hybrid Headless Architecture.
Nvizion is working for the past six years with this dynamic, innovative, wine-loving company that helps consumers across the international and UK market discover exciting wines that are perfectly suited to their tastes and with all the convenience of home delivery. The client is a specialty retailer for different wine categories of Red, white, rose, sparkling on their websites operational in US, UK, and Australia market.
Direct Wines has grown and evolved tremendously over the years, and Nvizion has been a part of their digital journey all along. We worked with them to articulate a vision that helped create the right digital strategy. We are also involved in executing the strategy with them to create a right digital solution.
In keeping with the current need & time, Nvizion Solutions re-platformed their site moving the commerce platform to “hybrid headless” architecture to streamline their development and business processes, enhancing everything from their user interface, analytic capabilities to development models. This made a direct impact to the company’s bottom line and made their business, marketing, and merchandising team more agile than ever. With this approach, Direct wines was able to deliver the new features and functionalities much faster with reduced level of effort. The dependencies on back end technologies were eliminated and enabled API’s to support future innovation with more efficiency.
As the online needs were growing, several new features were implemented in less time including bulk orders, RFQs( Request for Quote), subscription bundling, improved return process, frequent flyer program and many more that would allow them to have better customer engagement.