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Customer Story

Online Ethnic Apparel Retailer Avishya ties up with Nitrogen for Better Customer Experience

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About

Avishya

Avishya is India's No.1 portal for Handloom Sarees, Kurtas, Jewellery & Ethnic wear, Fitted Garments, Fabric, Jewellery & Accessories. With a vision to connect highly skilled multiple weavers, wholesalers, designers, brands, and a few industry experts in India, they realized that there were very few avenues for these weavers and artisans to showcase and market their fine products and this is how Avishya was born.

The Challenge

Avishya’s vision is to build an online platform that would bring together & showcase stunning handcrafted products made by the finest artisans, brands & designers across India. Avishya aims to create a faster and enhanced experience for its online visitors, increase site traffic and boost customer loyalty.

The Solution

Leveraging N7’s AI driven Image Optimization (AIO), their online product images are now loading much faster even in remote areas, making the overall browsing experience extremely pleasant for its customers. Third-Party Java Script Accelerator (JSA) allows Avishya website to analyze, control and sequence the 3rd parties resulting in a much faster site, consistent shopping experience and increased online conversions.

The Benefits

Avishya has recorded 30% increase in speed on their ecommerce portal. Their online product images are now loading much faster even in remote areas. Third-Party Java Script Accelerator (JSA) allows Avishya website to analyze, control and sequence the 3rd parties resulting in a much faster site.
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