We help commerce teams identify friction, improve customer journeys, and build high-performing digital experiences that increase conversion, retention, and lifetime value.

By combining UX strategy, data intelligence, and engineering execution, we turn your commerce experience into a competitive advantage.
Get Your Free Commerce UX Audit
Ecommerce UI Screen

+18%

Returning
Users

Heart Icon
Chart

ROI

bar chart

Passionate
About Digital
Commerce

Increase in Sales

New Users

20% +40%

Trusted by growing brands & enterprise commerce teams

PUMA
Coca Cola
Napco
Almarai
Jindal Steel
Nortera
Henry Schien
Kennametal
ASSA Abloy
Save on foods
Basics
Gordon
ALDI
CDW
Electrolux
Eaton
Zoro
Dustin
Komatsu
TVH
Goods
Cummins
Mondelez
PPG
American Food Group
American Hotel Register
Bouw Maat
Danone
Descours & Cabaud
Indigo
Rooms to go
Rubix
Watsco
Super Retail Group
Heritage
Toysrus
Baby Destination
Composite One
National
Souled Store
Tata Cliq
Tanishq
Under Armour
Fab India
Shoppers Stop
BIBA
Manyavar
Bewakoof
Spinny

Our Expertise

We don't just design interfaces, we invest in outcomes. Commerce Experience Lab is specialized solution exclusively for e-commerce brands that provides all UI and UX experience services under one roof.
  • Experience
    20 years delivering commerce experiences at scale
  • Customer Journey
    End-to-end expertise from UX strategy to engineering
  • Delivery Fast
    1000+ commerce brands across FMCG and retail
  • Faster Delivery
    Proven across B2B, B2C and D2C commerce models
  • Experience Service
    Specialists in headless, composable and complex commerce
Our Expert

Our Offerings

End-to-end commerce experience delivery — from rapid audits and journey design to performance optimization and continuous experience improvement.
CXL RADAR

CXL Radar

UX Audit & Strategy
  • Comprehensive UX Audit Report
  • Product Discovery Journey Analysis
  • Performance & Core Web Vitals Snapshot
  • Accessibility & SEO Red Flag Review
  • Discovery Workshop & Stakeholder Alignment Report
  • Prioritised Roadmap & Action Plan

We reveal what’s blocking conversions.

Step into Audit Phase
CXL Radar

CXL Blueprint

UX Design
  • Information Architecture & Category Hierarchy
  • User Flows, Personas & Journey Maps
  • Product Discovery Journey Design
  • Login, Registration & Checkout Journey Design
  • Post-Order & Account Journey Design
  • System-Level Data Flow Diagrams

Designing the path to purchase.

Design Your Path to Purchase
CXL BLUEPRINT

CXL Interface

Page UI Design
  • Wireframes & Interactive Prototypes
  • High-Fidelity UI Design - Discovery & Search
  • High-Fidelity UI Design — Cart & Checkout
  • High-Fidelity UI Design — Login, Account & Post-Order
  • Usability Testing & Design Refinement
  • Accessibility Compliance & Developer Handoff

Interfaces built to move buyers forward.

Create Conversion-Ready UI
CXL Interface

CXL Build

Commerce Experience Engineering
  • Headless Storefront Design-to-Code Execution
  • UI Component Architecture & Design System
  • Core Commerce Flow Implementation
  • E-Commerce & CMS Integrations
  • Performance Optimisation & Core Web Vitals
  • Accessibility Implementation & Cross-Device Compatibility

Built for scale.Tuned for speed.

Go Live with Conversion-Optimized Tech
CXL Build

CXL Evolve

Continuous UX Optimization
  • UX & Behaviour Monitoring
  • Core Web Vitals & Performance Tracking
  • Iterative UX Improvements Across Key Journeys
  • Conversion Friction Reduction
  • Mobile Usability & Speed Optimisation
  • Accessibility Compliance Maintenance

Long-term performance and continuous optimization

Activate Long-Term Commerce Growth
CXL Evolve
How we deliver

What we Deliver?

We eliminate siloed services, optimize the entire customer journey across personas, prepare brands for AI-driven commerce, and deliver scalable, performance-first experiences.

We got you covered

  • Scalable Performance
    Scalable performance and long-term business impact
  • Data-led improvement and decision clarity
    Data-led improvement and decision clarity
  • Unified, outcome-driven experience delivery
    Unified, outcome-driven experience delivery
  • End-to-end commerce lifecycle support
    End-to-end commerce lifecycle support

Why should you
hire us?

End-to-end commerce experience delivery — from rapid audits and journey design to performance optimization and continuous experience improvement.

E-Commerce Businesses

Built for E-Commerce Growth

Not generic UX. We design experiences tailored for D2C and enterprise commerce - focused on conversion, retention, and revenue.
UI/UX Services

Conversion-First UX Design

Every interaction is designed to reduce friction, increase trust, and move users from discovery to checkout faster.
AI Transformation

AI-Ready Commerce Experiences

From personalization to predictive journeys, we design experiences that are ready for the next wave of AI-driven commerce.
Lifetime performance

Speed Without Compromise

Fast, responsive, and optimized for Core Web Vitals, because every second impacts revenue.
Experience

Research-Led & Results-Driven

Every design decision is backed by user research, behavioural data, and commerce analytics - not assumptions.
Faster Delivery

Built to Ship Fast

Pre-built frameworks, design systems, and proven workflows help us ship faster - without sacrificing quality.
Contact

Start the Work

Your vision, our structured action.

Backed by 20 years of experience working with leading FMCG and retail brands we help e-commerce buisneses achieve sustained performance, revenue growth, and long-term digital success.
Plan Your UX Transformation
Start your work
Checkout Drop Offs
Checkout Drop Offs
28%
Lower
Revenue per visitor
Revenue per visitor
2.5X
Higher
Higher Conversions
Higher Conversions
5-15%
Higher

Hear What Others Say About
Partnering With Us

KuberBox
N7 has been an amazing partner for KuberBox. Their team has provided exceptional support, making our website faster and more user-friendly. We truly appreciate their quick responses and proactive solutions. Their dedication to our success has made a significant difference, and we couldn't be happier with our collaboration. Thank you, N7, for being such a reliable ally!
KuberBox
Founder
Citymax Hotels (Landmark Group)
Fast site speed was a critical success factor for our business. Nitrogen is innovative in its technology and is paired with excellent pricing. Our website was live on Nitrogen in minutes, with no effort required from our side, and we observed an increase in traffic and user engagement in just a week. Perfect business partner, great product, and a fantastic team.
Citymax Hotels (Landmark Group)
Aashni and Co
We evaluated quite a few CDN, JSA and AIO products, but N7 – The Nitrogen Platform has it all included in one. Our online platform has been garnering huge site visits and we want to deliver exceptional and seamless browsing and shopping experience for our customers as we know this will help us get more customers. Their JSA offering is unique and it's accelerating our first party and third-party java scripts.
Aashni and Co
Head of Operations
Avishya
We evaluated quite a few CDN, JSA and AIO products, but N7 – The Nitrogen Platform has it all included in one. Our online platform has been garnering huge site visits and we want to deliver an exceptional and seamless browsing and shopping experience for our customers as we know this will help us get more customers.
Avishya
Co-Founder
Bajaj Allianz
Our website pages took a long time to load, and we were also facing DDoS attacks regularly. We considered several services to mitigate these malicious attacks and increase website loading speed. None of them could cover security and performance the way Nitrogen did it. It protected our website from security vulnerabilities, and the WAF module provided actionable insights into traffic patterns, thus enhancing security. We saw a 30% increase in website speed and massive growth in user engagement. Nitrogen has constantly provided us with top-notch service and helped us provide our customers with a fast and secure digital environment.
Bajaj Allianz
IT Head
Tata Capital
Tata Capital is growing rapidly, and website performance and security were the primary concerns. Poor site performance impacted user experience, resulting in a huge dropoff. Image optimization and progressively rendering the page has helped us improve site performance and loading speed. Also, defending us from the vast number of DDoS attacks, our customers do not experience interruptions in their connectivity or drops in speed. The partnership with Nitrogen has helped us serve our customers much better and resulted in more conversions.
Tata Capital
Chief Technology Officer
Electrolux
Our B2B customers want a personalized experience when they browse through our websites across all our online stores. Nvizion provided the range of solutions we needed to effectively manage our multiple sites and catalogs and helped us create personalized user journeys. “Pay in Instalments” has led to a positive impact on the buying behaviour, thus increasing our revenue. Shoppers were frustrated by the irrelevant search results for specific products. Enabling the boost and bury feature has enhanced the shopper’s experience. Because of this, now they see relevant search results, encouraging them to navigate to the product pages, hence increasing sales. Website performance is a crucial factor in engaging our customers online, and Nvizion has helped us here by improving our customer’s shopping experience.
Electrolux
Project Manager
Balsam Brands
Nvizion Solutions enables us to serve our customers smoothly, even during a traffic spike in the holiday season. We noticed a dip in conversions with the increase in website traffic. This traffic spike was causing our site to crash. Fast forward to today, and we can handle 2X more users ensuring flawless performance even during the holiday season. Thus, by optimizing the customer experience, we have seen a 5% increase in conversions and hence our revenues. Nvizion is backed by an expert team, which first evaluates your current problems, and then with the help of the right technologies, helps you to boost your website performance. Throughout our journey with Nvizion, their support has always been prompt and reliable.
Balsam Hill
CTO
Kennametal
Being one of the leading suppliers of industrial tools, we wanted our customers to have a better online experience, such that they could view and manage their account details, orders, invoices, scorecards, chequebooks etc., in one place with ease. The legacy systems were also affecting the overall website performance. With Nvizion Solutions, we have increased our website’s page speed by 60% and enhanced the customer experience. Customers now have complete control over their order information and invoices. New features like order replenishment and scheduled orders have encouraged buyers to return to our website, thus boosting customer loyalty. Nvizion has been a very important partner in helping us provide a better online experience to our customers.
Kennametal
Commerce Director
Coca Cola
Our business is constantly growing and evolving, and to improve the customer experience, we always aim at expanding our digital channels and innovations. We decided to migrate our data to Informatica, a modern data management tool. But importing our extensive data as quickly as possible was a tedious task. We partnered with Nvizion to onboard our entire business data. We now have complete, accurate and trustworthy product data across all channels, which has enhanced the customer journey. The entire item journey is automated, which allows us to process our products faster and get online quickly.
Coca Cola
Project Manager
Save On Foods
Nvizion automated our complete product data journey across suppliers and channels. Today, we deliver accurate, consistent product information across every customer touchpoint with ease.
Save On Foods
Data Steward
Assa Abloy
Nvizion helped us improve global product data quality and manage multilingual data at scale. Their expertise and responsive execution made the entire transformation seamless.
Assa Abloy
Project Manager
Cummins
Nvizion helped us migrate from Oracle to Informatica MDM P360 and significantly reduce manual effort in our data processes. We now have faster, more accurate product data availability, making it easier for teams to track ECOs and support our digital transformation goals.
Cummins
Project Manager
Zoro
As an eCommerce, digital-first business, our primary objective is to enable our customers to quickly find and purchase the items they need to build and maintain their businesses. We offer millions of products, and new products are added every day. It was tough to monitor the data quality and gain a holistic view of a product's lifecycle. Nvizion established a process and a workflow to update, enrich, enhance, and do quality checks on the product information. Now we can maintain high data quality, and Nvizion has made it easier for the stakeholders to find the required product information.
Zoro
Data Steward
Goodsru
We are thrilled with the partnership with Nvizion as it has driven positive results for our business. They led many workshops and meetings to understand our challenges and requirements and develop the best PIM solution. They improved the stability of PIM export for 1 million items from more than 9 hours to 6 hours process completion. For Filter management, the business logic is automated, thus reducing the manual effort and tremendous burden on our team. The Nvizion team is very knowledgeable and helpful. They have resolved our data management issues significantly, thus allowing us to focus on other value-adding aspects of our business.
Goods.ru
Chief Information Officer
Shoppers Stop
The benefits of Nitrogen platform go beyond performance optimization. The platform has all the levers to increase performance at the network, caching & the application layer. What sets them apart is their ability to control the slowness coming from third-party scripts. Our server infrastructure cost reduced by 20% because of granular and multi-tiered caching employed by them. The platform also provided a significant boost to the user experience as their commerce module provided instantaneous catalog filtering & helped our customers find the products quicker. Their security platform has mitigated DDoS attacks, and their Human detection module gave us the captcha feature without introducing the captcha form, which was a delight from a user experience perspective. As Shoppers Stop continues to grow, we know we’re in a really good place with Nitrogen.
Shoppers Stop
Head Omnichannel
Pure Formulas
Nvizion Solutions enabled us to remain competitive, increase customer loyalty, and drive revenue growth by creating a personalized recommendation engine. In addition, Nvizion created an inspiring shopping experience for our customers, reducing calls to customer service and reducing time to place an order making it easier for them to engage with us online. They created a reporting dashboard that helped businesses leverage customer statistics for better planning. With their technology, functional expertise, & tremendous experience on Oracle Commerce, several features including subscriptions, renewals, express checkout, Rewards and Enhanced Endeca search were implemented along with numerous custom backend integrations and CSC customizations. As a result, we observed a 15% increase in AOV and a 25% increase in CSAT. Nvizion provided our technology, merchandising, and marketing teams the foundation they need to continue to grow our business. Nvizion is a strong partner for our digital strategy.
Pure Formulas
Director of Technology
Plantronics
Online user experience directly influences adoption and abandonment metrics. Restarts, performance issues, and regular downtime affected our customer’s experience. We required a high-performance platform that allows us to scale and support our 39 locales and is reliable. Nvizion helped us achieve our goals by implementing Nitrogen on our commerce platform. We saw a 60% increase in web performance, and the system was more scalable and able to handle 4x users, resulting in a tremendous increase in customer satisfaction. Automated workflows have improved productivity, and we can manage the content more easily. With Nitrogen, Plantronics site uptime is 99.9%, reducing the number of servers from 6 to 3 while delivering a sublime user experience. We can now support a massive increase in website traffic which would not have been possible without Nvizion.
Plantronics
Systems Director
Almarai
Nvizion helped us create a multi-channel commerce roadmap and then implemented an end-to-end commerce portal using SAP Commerce Cloud. As a result, our customers can easily place the orders on their own without sales assistance. This has enhanced our buyer experience by creating customized portfolios and pricing based on customer loyalty.
Almarai
Business Account Manager
Croma
Nitrogen Platform has enabled croma.com to provide our customers with a consistent digital experience and managed traffic spikes. Our website showed a good 36% performance gain along with reduced infrastructure costs and better security. Biggest differentiation was the DOM optimization feature that gave a significant boost to our performance. The Human Detection Module gave us a good handle on security as it works not only in binary fashion but has an ability to throttle traffic from different sources.
Croma
CIO (Infiniti Retail Ltd.)
Basics
Nvizion has been a trusted partner in upgrading our PIM system over the years. Their structured delivery, proactive support, and deep technical expertise have helped us scale our digital commerce operations with confidence” — Manager, Marketing & Database, BASICS
Basics
Manager - Marketing & Database
Direct Wines - Ives
We at Direct Wines have been focused on providing our online retail customers an engaging and intuitive shopping experience. Nvizion Solution Team has helped us in our approach to design and development to provide an authentic brand experience to our customers. Their team have a deep understanding of the eCommerce domain and expertise in the Oracle eCommerce platform. Their team consists of professionals committed to customer satisfaction. Nvizion Solutions has contributed in building our API framework which has increased our Go To Market speed. We continue to use their expertise on our roadmap planning for our eCommerce platform. Our relationship grew stronger throughout the engagement in the last eight years and we look forward to continuing to develop this further in the future.
Direct Wines
Chief Information Officer
Puma - Pierre
We have been partnering with Nvizion for several years to build and enhance our PIM MDM solution. The Nvizion team helped us to provide a stable and sustainable system by implementing and advising us on the best technical approaches. Their customer-first model makes the collaboration smooth between the two companies with streamlined and close communication. Nvizion keeps up with PUMA’s pace in our Ecommerce expansion by enabling new online stores and building new features which improve our time to market.
Puma
Senior Project Manager

Ship better UX,
FASTER

Whether it's a new product, redesign, or UX rescue, we'll help you simplify flows, improve usability, and lift conversion.
4.8/5
Client satisfaction score
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